Turismo Centro de Portugal presented the “Experiences By…” project, an initiative that involved several public figures promoting some of the region’s attractions. Iva Lamarão, a native of Ovar, took on the role of curator in the “Inspiration & Lifestyle” area and created an itinerary for all visitors, with the aim of affirming this region as a destination of first choice for the Portuguese and a reference point for international tourists.
For this initiative, an itinerary was created with the essential programs and tips to do in Ovar, Aveiro, Coimbra and Ílhavo, which can be downloaded for free from the Turismo do Centro website, as well as a promotional video.
In addition, Iva took part in the podcast “Aqui Entre Nós” (Here Among Us), where she presented some exciting proposals for visits to the region where she was born and raised. You can listen to the full episode here.
