In 2021, Netflix presented the first Portuguese series ever made available on the platform: “Glória”. Global. was chosen by the company to manage all communication in Portugal – the media strategy for the launch; organizing a glam shots photo session to communicate the series; management and negotiation of interviews; production, adaptation and dissemination of press materials (press releases, trailer, first images); organization of press junkets – choice of space, logistics, catering and necessary multimedia support; and also talent management at events (press junket and series preview), including logistics, make-up & hair and all the necessary support.
The end result went beyond expectations. We guaranteed more than 358 results, divided between online, printed, television and radio media.